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To sum it all up in a single word: ethics. Web hosts need to act ethically. As long as they are ethical towards their business and customers, they thrive. When they become unethical, they will fail. What are web hosting company ethics? This is a code which all hosting companies need to follow if they want to stay in business for the long term. The most important goal is up-time - Almost anything can be forgiven as long as sites are up and running, as close to 100% of the time as possible. Every feature provided by a hosting company needs to be working and working properly. A small amount of downtime (an hour or two in a month long period) is acceptable, but more than that is not. Business - Directory of business/finance/loan/mortgage related partner sites Computers - Directory of computer hardware/software/peripheral related partner sites Internet - Directory of webhosting/webdesign/internet marketing related partner sites Software - Directory of software related partner sites Web Design - Directory of web design/development related partner sites Web Hosting - Directory of web hosting related partner sites Web Promotion - Directory of search engine optimization/internet marketing related partner sites Web Resources - Directory of other web related partner sites Recreation - Directory of travel/hotel/cruise related partner sites Casino - Directory of online gambling/poker/blackjack/roulette related partner sites Health - Directory of online pharmacy/hospital/health related partner sites Shopping - Directory of online shopping/gift related partner sites Miscellaneous - Directory of all other partner sites
Every time I've had to change web hosts, this was the base reason. Unexplained and unexpected downtime. Oh, there were many excuses and many reasons which I'm sure were perfectly valid. But the basic reason why I create and maintain a web site is so people can see it - and they cannot see it if the site is down. To make it even worse, sites which are down for a significant length of time have side effects. Webrings owners often check for broken rings using automated code - down sites will trigger suspensions and even deletions. Search engines tend to drop sites which are down too often or for too long a period of time. And, of course, visitors may remove your site from their bookmarks, thinking you have closed it or moved on. |
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